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5 moves that can increase the pre-exit value of your Amazon brand:

When planning to sell a property, many improve and even renovate it, invest in a garden, get more land approved for construction–all to maximize the profit at the moment of the sale. In this sense, digital assets are similar to real estate ones. I’ve accompanied a few companies on the exit journey for their Amazon …

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What does owning a digital asset mean

As a court expert witness for e-commerce and digital marketing, I’m often aware of the sensitive issue involving digital asset ownership.Such issue arises in the ownership of an Amazon account, of a registered trade mark, a Facebook page, a domain, etc.Just like recording an apartment in the land registry office, we would like our digital …

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